TCL Pakistan, the leading TV brand, recently announced its ‘Bolti Band Offer’ in partnership with McDonald’s Pakistan to mark the beginning of the year on a positive note. The campaign has started from today i.e., 1st Jan 2021 till 31st Jan 2021. The campaign went live with a fun and exciting DVC starring Ali Rehman and Gohar […]
Breaking the fourth wall: Daraz revolutionises TV advertising
Daraz, the leading online marketplace in Pakistan, has launched two interactive TV advertisements featuring A-list celebrities, Ali Rehman and Suboor Aly. The ads follow innovative formats that break the fourth wall and effectively engage customers by including direct calls-to-action. A two-way communication channel opens up in one of the ads when Ali Rehman asks the […]